Mega Yuliarsih MY, Haedar Akib, Yusi Irensi Seppa, Siti Syarifah Wafiqah Wardah, Alifia Ainun Rizky. The Influence of Online Customer Reviews and Content Marketing on Scarlett Whitening’s Purchase Decision on Tiktok Users in Makassar City. jp. brainjurnal [Internet]. 2025 Dec. 4 [cited 2026 Oct. 22];2(3):112-20. Available from: https://brainjournalpublisher.com/index.php/BRAIN/article/view/42